A historically low premiere. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

Weekend #9 of 2014 is looking like an lame $102 million for the top 12 films, 33% behind the average for this weekend the past several years. With The Lego Movie returning to Earth and neither of the new movies this weekend looking like runaway hits, the box office is definitely cooling off. Opening at around […]

        NETWORK FINALS:  After adjustment for local MONDAY NIGHT FOOTBALL coverage, THE VOICE lost 0.1 and NURSES dropped 0.2.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL was at 3.57, up 1.12 from last week’s game (which was shared with ABC).  Bravo’s […]

  A sizable drop for LINCOLN RHYME. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

  Shondaland richly earned its latest back-order last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Thursday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  The entire NBC line-up–SUPERSTORE, AP BIO, WILL & GRACE, the CHAMPIONS premiere, and CHICAGO FIRE–was down 0.1 in final numbers, probably due in part to local college basketball tournament preemptions.  Also down 0.1:  YOUNG SHELDON and SWAT.         Broadcast Official Nationals Program Ratings Chart     […]

  OPENINGS:  IF I STAY (Warners/MGM) was the best of a weak trio, opening with $16.4M and with an 18% drop on Saturday that indicated moderate front-loading.  It should reach a fair $40-50M US total, which could get it to breakeven if not profit. WHEN THE GAME STANDS TALL (Affirm/TriStar/Sony), with a $9M weekend, was […]

  BROADCAST FINALS:  NBC’s USFL game was at 0.14.  FOX’s MLB game was at 0.33.  On CW, TOTALLY WEIRD & FUNNY was at 0.03/0.02 compared to last week’s 0.02/0.02.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  ESPN’s COLLEGE WORLD SERIES game was at 0.55, and UFC PRELIMS was at 0.21.  Fox Sports […]