With one notable exception, midseason continued to look fairly positive for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

> The word “turkey” comes to mind when looking at last night’s pre-holiday landscape. ABC:  The cycle finale of DANCING WITH THE STARS was of course the highest rated show of the night and enough to give ABC the Tuesday win, but in keeping with the way this whole cycle has gone, it was distressingly […]

  NOTE:  Due to Thanksgiving, comparisons are to 2 weeks ago unless otherwise noted. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS gained 0.03 to 0.42, CELEBRITY JEOPARDY rose 0.07 to 0.47, CELEBRITY WHEEL OF FORTUNE climbed 0.03 to 0.38, and THE ROOKIE was up 0.02 to 0.35. CBS:  Comparisons are to 2 weeks ago, when the network didn’t have the late national NFL game.  60 MINUTES gained 0.05 […]

  BROADCAST FINALS:  The  JANUARY 6 HEARINGS occupied primetime on the Big 3 networks, with ratings of 0.44 on ABC, 0.26 on CBS, and 0.41 on NBC.  On the other networks: FOX:  Reruns at 0.16/0.12/0.11. CW:  Reruns at 0.05/0.05. TELEMUNDO:  CASA DE FAMOSOS ticked up to 0.33, AMOR VALIENTE also gained a tick to 0.23, […]

WORLDWIDE STUDIO SCORECARD.  Here is an updated look at the 2018 film slates by studio. The studio totals also include 2018 dollars for films released in late 2017. YEAR TO DATE BOX OFFICE. Looking at North American box office, 2018 to date is now +10% above last year and still +16% above the average for this point the […]

The NCAA Basketball Tournament, March Madness, began rather quietly Tuesday night with two of “First Four” play-in games.  The 6:30 pm game last night averaged 903,000 persons 2+, somewhat below the 1 million number for the comparable games the last two years, also on TRU TV.  The demographics were also a little below normal for […]