Playoff football was huge but down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. NBC:  […]

        NETWORK FINALS:  IT’S A WONDERFUL LIFE lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     NOTE:  At this time, we have no Tuesday cable ratings below the Top 150. CABLE HIGHLIGHTS:  Holiday classics reruns were at the top of the chart for Christmas […]

        NETWORK FINALS:  The 8PM MASKED SINGER gained 0.1 in final numbers, and SEAL TEAM lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s THE CHALLENGE led Wednesday cable, up 0.06 to 0.58, and RIDICULOUSNESS was at 0.19.  Cable news was topped by […]

        NETWORK FINALS:  ULTIMATE TAG and the rerun MASTERCHEF lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News was again at the top of cable, with CNN TONIGHT at 0.60/0.84/2.8M, Fox News’s TUCKER CARLSON TONIGHT at 0.52/0.81/4.5M, and MSNBC’s RACHEL MADDOW […]

  NETWORK UPDATE:  The unstoppable EMPIRE gained another 0.1 in final numbers, putting it at an astonishing 4.8.  It took AMERICAN IDOL along for a 0.1 boost of its own, and ARROW had an extra 0.1 as well.  The rest of the adjustments were less pleasant, with 0.1 drops for THE GOLDBERGS, BLACK-ISH, THE MENTALIST, CRIMINAL […]

        NETWORK FINALS:  Lots of sports-related adjustments.  On ABC, Game 3 of the NBA FINALS adjusted to 2.2 (down 2.4 from 2019’s Game 3, on a Wednesday in June), and BLACK-ISH lost 0.2 to 0.6.  On CBS, 60 MINUTES adjusted to 1.6/0.7.  NBC’s SUNDAY NIGHT FOOTBALL adjusted to 4.5, down 0.8 from […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 3.5, down 0.3 from last week’s final.  In addition, STATION 19 gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s share of THURSDAY NIGHT FOOTBALL was at 0.76, up a tenth from […]

  Another lackluster night for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]