NETWORK UPDATE:  The only football-related changes in final numbers were 0.1 decreases to ELEMENTARY and the 8PM rerun of BONES.  Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): NFL Network’sTHURSDAY NIGHT FOOTBALL was in its customary place at the top of the Thursday […]

> THURSDAYS this Fall officially start September 22, with virtually all series debuting or returning on that night.  The main exception is The CW, with Vampire Diaries and Secret Circle premiering tonight and a few late premieres (CBS’s How to Be a Gentleman and ABC’s Private Practice on September 29 and FOX’s Bones in early […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). FOX:  WORLD SERIES GAME 3 averaged a 2.5 adult 18-49 rating in […]

  HBO reports that the initial airing of last night’s GIRLS Season 2 finale was watched by 632,000 total viewers.  That’s down about 37% from the Season 1 finale last year, and down about 27% from the Season 2 premiere–and even down 7% from the previous week, an odd result for a season finale but […]

NBC would like last night to repeat over and over, a la Groundhog Day; FOX wishes it never happened. NBC:  With a 4.1 rating, REVOLUTION opened big.  V big.  The Bionic Woman big.  Wait, those were fantasy adventures that had huge starts, then quickly petered out into flops?  Shut up, observes NBC.  The truth is […]

    NETWORK UPDATE:  DR KEN, REIGN and the rerun PENN & TELLER: FOOL US all lost 0.1 in final numbers.  (The CW results were the result of an adjustment for NBA basketball in Chicago.) Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH was once again at the top of Friday […]

  OPENINGS:  The $31.6M first day for THOR: THE DARK WORLD (Disney) was about 24% higher than the $25.5M opening for the first Thor, an increment likely to reduce as the movie’s run continues, since sequels tend to be more front-loaded.  A $200M US total would be more than 10% up from Thor‘s $181M.  Where […]

  OPENINGS:  LITTLE WOMEN (Columbia/Sony) had a solid start with $16.5M over the 3-day weekend ($29M since Wednesday).  The next week will be particularly difficult to predict because of the midweek holiday, after which schools will mostly remain closed but some adults will be going back to work.  If Little Women can reach $50M by […]