DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

Saturday preliminary broadcast ratings in prime, including two college football games (#7-Michigan State at #3-Oregon on FOX from 6:30-10:00 and Michigan at #16-Notre Dame on NBC from 7:30-11:00 pm ET). DEMOGRAPHIC DETAIL The chart above goes beyond the adult 18-49 rating, adding other key advertiser sales demographics (adult 18-34 and 25-54 ratings), audience skews (women […]

    WE BOUGHT A ZOO:  Worth A Ticket – Cameron Crowe Pays His Dues and Keeps His Dignity   There’s a classic line in Albert Brooks’s incredibly prescient 1979 Real Life where Brooks, as the prototype of a reality-television director, tries to decide whether to do something unethical.  His rationalization for going ahead:  “What […]

Weekend #38 of 2014 is looking like $104 million for the top 12 films this weekend, up 20% from the norm for this weekend. Opening at around 3,500 theaters Friday (above the 2,886 average theater count for opening weekends the last two years), Maze Runner from 20th Century Fox should average a solid $9,800 per theater […]

    MIRROR MIRROR:  Not Even For Free – 7 Years Bad Luck     When it was announced that 2012 would bring two big-budget movie versions of the Snow White story, not to mention TV’s Once Upon A Time, in which Snow (Ginnifer Goodwin) is a central character (and that’s not counting Grimm, another […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Saturday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

And the winner isn’t. CBS:  THE TONY AWARDS, with little-known contenders for Best Musical and Best Play, and no movie stars up for any awards, hit an all-time low 1.0, the lowest rating of the night except for FOX animation reruns during the 7PM hour, and lower even than its own 60 MINUTES lead-in.  (To […]

NOTE: NBC has the early lead in Super Tuesday election coverage, but ABC, CBS and NBC numbers below are all subject to revision because of the unusual broadcast pattern (live to all time zones). DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 […]