The night’s newcomers showed few signs of life. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Thursday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  The descent of THE X-FILES continued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  NOTE:  ABC and NBC had local preemptions for MONDAY NIGHT FOOTBALL, and are particularly subject to adjustment in finals this afternoon. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ […]

  At this point, ABC may be hoping for some more Nielsen delays. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 1.0. and FOX’s game ended up at 0.6.  In addition, NBC’s run of the movie FREE BIRDS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  COLLEGE FOOTBALL reigned over Saturday cable, with […]

      NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted up 0.1 to 3.2 in final numbers, while FOX’s game adjusted down 0.1 to 0.4.  The 9:30PM rerun of THE GOOD PLACE was also down 0.1.         Broadcast Official Nationals Program Ratings Chart       CABLE HIGHLIGHTS:  It was all COLLEGE […]

Weekend #48 of 2014 is looking like $165 million for the top 12 films this weekend, down 8% from the norm for Thanksgiving weekend but down a bigger 15% from the same weekend last year (when Frozen opened its long run). Opening at over 3,600 theaters Wednesday (above the 2,886 average theater count for opening […]

> FOX’s New Girl starring Zooey Deschanel is the clear standout so far this week.  At a 4.7 Adult 18-49 rating, New Girl’s series debut was the highest rated show on any network last night, rising 24% from its Glee lead-in.  This is an impressive showing from the freshman comedy. On CBS, Unforgettable made its […]