OPENINGS:  GHOSTBUSTERS (Village Roadshow/Columbia/Sony) is reporting a $46M weekend (that number assumes the lowest Sunday drop in the Top 10, so it may come down a bit in finals), about 10% higher than the start for Independence Day: Resurgence and 20% higher than The Legend of Tarzan, all on similar $275M+ production/marketing budgets.  None […]

WORLDWIDE STUDIO SCORECARD.  Updated look at 2016 by studio.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2016 to date is now down -1% from last year and still +2% above the average for this point the past four years ($5.690 billion).  Over the same period, Hollywood films have grossed almost $14.7 billion worldwide […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  Not everything STAR WARS-related is a blockbuster. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

  The $17.1M opening day (including $3.4M from Thursday night) for GHOSTBUSTERS (Columbia/Sony) reported in preliminary numbers at Deadline would be fine if the movie were at the same budget level as previous Paul Feig/Melissa McCarthy collaborations The Heat or Spy.  But Ghostbusters cost 2-3x as much, $275M+ including production and global marketing, and a […]

      NETWORK FINALS:  Note that because the ABC town hall special THE PRESIDENT AND THE PEOPLE ran without commercials, it wasn’t counted in Nielsen’s final numbers for Thursday. Elsewhere, BONES and SPARTAN each rose 0.1, while AQUARIUS and the LIFE IN PIECES rerun were each down the same.         Broadcast […]

Coming next week: AUDIENCE MAP returns with a look at Late Night programs. In addition to the detailed view of the 30 different gender-age segments, the Map is expanding to include critically important viewers breaks such as viewer income and education level.  Another first for ShowBuzzDaily. Stay tuned. ###

  There was moderate interest in an hour about current events. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]