OPENINGS:  STAR TREK BEYOND (Skydance/Alibaba/Huahua/Paramount) had a tepid start, claiming a $59.6M opening weekend in the US.  Even if that number holds (it includes an extremely aggressive Sunday estimate), it would be 20% below the $75..2M 2009 franchise reboot, and even below the $70.2M earned by Star Trek Into Darkness, which opened on a […]

WORLDWIDE STUDIO SCORECARD.  Updated look at 2016 by studio.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2016 to date is now even with last year and still +2% above the average for this point the past four years ($5.943 billion).  Over the same period, Hollywood films have grossed $15.3 billion worldwide when […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  For a summer Friday, BIG BROTHER was indeed big. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  STAR TREK BEYOND (Skydance/Alibaba/Huahua/Paramount) is showing a fair franchise hold by the standards of this summer.  Based on preliminary numbers at Deadline, it had a $23M opening day (including $5.5M from Thursday), down about 26% from the start of 2009’s Star Trek reboot.  (2013’s Into Darkness opened on a Thursday, changing its weekend dynamic.)  That suggests a $57M […]

The fourth and final night of the 2016 Republican National Convention added up to 30.8 million persons 2+ and over 9.9 million adults 25-54 on the three broadcast networks and three cable new channels, well above Wednesday night (22.8 million P2+ and 6.6 million P25-54).  As we have seen most of the week, Thursday night was above […]

      NETWORK FINALS:  Despite the news runover into west coast primetime, the only change from morning numbers was a 0.1 bump for REPUBLICAN NATIONAL CONVENTION coverage on ABC.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Naturally FOX News romped on the final night of the REPUBLICAN NATIONAL […]

  NBC made a clean sweep of the REPUBLICAN NATIONAL CONVENTION ratings, winning the final night with a 1.1 over 0.7 at both ABC and CBS.  Note that because of the length of the nominee’s acceptance speech, some west coast programming was delayed or partially cut off, which may lead to adjustments this afternoon. DEMOGRAPHIC […]