> According to Deadline‘s preliminary numbers, it’s going to be a stronger than expected weekend for both CHRONICLE (20th) and THE WOMAN IN BLACK (CBS).  Keeping in mind that Sunday will be a very slow day at the boxoffice due to the Super Bowl (especially for movies aimed at a male audience), it seems as […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

> The upcoming MEN IN BLACK 3 centers around a time-travel theme, and with co-star Josh Brolin as host, much of this week’s SATURDAY NIGHT LIVE seemed to be saluting the movie with sketches that could have been written anywhere between a year and a decade ago.   Thus, after an MIB3 gag monologue that made […]

The 52nd weekend of the year is looking like $181 million for the top 12 films Friday-Sunday, a very healthy performance for the final weekend of the year. Opening at 2,537 theaters today (slightly below the 2,886 average theater count for opening weekends the last two years), The Wolf of Wall Street from Paramount should average a solid $9,600 per […]

>The sixth weekend of the year should generate about $142 million for the top 12 films — up 5% from last year’s comparable weekend but down a similar percentage from a “normal” weekend this time of year.  The Vow and Safe House should open very solidly at #1 and #2.            […]

  The major studios didn’t try to seriously challenge HALLOWEEN (Blumhouse/Miramax/Universal) on its titular weekend, and despite a 69% Friday-to-Friday drop to $10.3M according to preliminary numbers at Deadline, it will easily win its 2nd weekend with around $33M.  At this rate, it could top $175M in the US, which would put it neck-and-neck with […]

> The World Series continued to have little effect on the competition, although that might change on Wednesday. CBS:  Once adjustments are made to remove local coverage of last night’s football game, the line-up should be just about where it was last week.  With the successful transition to Ashton Kutcher on 2 1/2 MEN and […]

For broadcasters: The end of the world as you know it?  Walking Dead not only tops the cable ratings chart, but also beat everything else on TV — by far.  The highest-rated program in prime time last week on broadcast television with adults 18-49 was the the second game of the NCAA double-header Sunday that spilled into […]