Valentine’s Day was slow even for the WINTER OLYMPICS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  THE MASKED SINGER took a hit from the CMA AWARDS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  NOTE:  Weekly and Season To Date Ratings Charts Are Below The war is over:  victory is television’s (make that “television”), which after decades of being considered the Fredo Corleone of dramatic narrative is now–to the evident recent discomfort of the film critics at the NY Times and LA Times–taken as seriously as the kind created […]

The 32nd weekend of 2012 is looking like a halfway decent $138 million for the Top 12 films Friday-Sunday — despite being down a moderate 4% from the same weekend last year, this weekend is actually up 8% from this comparable weekend over several years.             The Bourne Legacy from Universal […]

  Not so fast, MACGYVER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. CBS:  MACGYVER […]

It’s awfully early in the season for such a lousy night. NBC:  The network was in a big hurry yesterday to announce full-season orders for GO ON and THE NEW NORMAL, and both shows responded by hitting new lows (the spin will be that they followed an unusually low clip show version of The Voice, […]

  No name has more cachet at CBS than Chuck Lorre’s.  He’s given the network The Big Bang Theory, 2 1/2 Men and Mike & Molly, and hopes are high that his MOM, taking over the Monday 9:30PM timeslot this fall, can join those at the top of the ratings heap.  The network’s behind-the-scenes featurette, […]

      NETWORK FINALS:  As it has before, SOMEWHERE BETWEEN fell 0.1 in final numbers to a terrible 0.3.  In addition, the WORLD OF DANCE season finale lost 0.1 as well.  On the other side of the ledger, the NCIS rerun gained 0.1.           Broadcast Official Nationals Program Ratings Chart […]