Weekend #32 of 2012 looks like a fairly typical second weekend of August: the last gasp of summer with three films headed for modest success.  The top 12 films this weekend should total $136 million, up substantially from last week’s disaster weekend and near the pace for the same weekend the last few years. Opening […]

  Some improvement for ABC’s game show line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Once CBS’s football simulcasts are removed in afternoon numbers, there’ll be even less to be excited about in last night’s ratings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+shares) and total […]

NBC held on to win another Tuesday last night, with a soft 2.1 Adult 18-49 rating from 8-11 pm (down from a 2.3 last week and the fairly routine 2.2-2.3 before the Olympics started).  America’s Got Talent remains the highest-rated show on the night, but it drifted down to a 2.5 from 8-10 pm last night […]

Based on Friday’s and Saturday’s grosses, weekend #51 of 2014 now looks like $127 million for the top 12 films Friday-Sunday, up slightly from yesterday’s estimate ($126 million) and now up 5% from the norm for this weekend ($121 million) but down -8% from the same weekend last year.   Continuing at 3,875 theaters, The Hobbit: […]

NBC of course won last night handily with the first NFL game of the season.  Usually scheduled on the Thursday after Labor Day, the NFL moved the game to Wednesday out of deference to President Obama who gives his acceptance speech in Charlotte tomorrow night.  Last night’s game (Dallas upsetting the Super Bowl champion New […]

  NETWORK UPDATE:  CAUGHT ON CAMERA lost 0.1 in final ratings, Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): 3 of Friday’s top 4 cable slots went to ESPNs COLLEGE BOWL games, in the 0.78-0.61 range.  The other top slot also went to sports, […]

FOX won the night with two hours of The X Factor, a preliminary 3.5 Adult 18-49 rating from 8-10 pm.  This is up one tenth from the 3.4 premiere last Wednesday and could possibly rise to a 3.6 in the official nationals, but FOX had to be hoping for a bigger lift from last week without […]