BROADCAST FINALS ABC:  AMERICAN IDOL slipped 0.03 to 0.53, and THE GOOD DOCTOR was down 0.05 to 0.30. CBS:  THE NEIGHBORHOOD lost 0.04 to 0.42, and BOB HEARTS ABISHOLA was down 0.03 to 0.34.  Reruns followed at 0.21/0.21. NBC:  THE VOICE ticked up to 0.45, and THAT’S MY JAM was at 0.37. FOX:  9-1-1 […]

>The tenth weekend of the year should generate about $122 million for the top 12 films, a slightly better than normal weekend for the second weekend in March — up 4% from last year’s comparable weekend and up 10% from the four-year average for this weekend.  John Carter will be the top opener, but it […]

  AFTERNOON UPDATE:  Things improved very slightly for ABC, as MODERN FAMILY, MIXOLOGY and NASHVILLE all tiptoed up an additional 0.1.  The latter two bumps at least had symbolic value, as MIXOLOGY no longer lost more than half its lead-in, and NASHVILLE entered a tie with CHICAGO PD for its hour. WEDNESDAY CABLE:  THE AMERICANS […]

  BROADCAST FINALS ABC:  JEOPARDY MASTERS was at 0.50, CELEBRITY WHEEL OF FORTUNE was at 0.47, and THE GAME SHOW SHOW premiered at 0.30. CBS:  SURVIVOR was steady at 0.67.  After a rerun at 0.19, the now-canceled TRUE LIES dipped 0.02 to 0.17. NBC:  The CHICAGO franchise included MED down 0.12 to 0.40, FIRE down […]

> NBC won another Monday night last night, though it was down significantly from last week due to a combination of lower early-evening TV usage because of Daylight Saving Time and increased competition from ABC with the all-night finale of The Bachelor.  CBS sat out the week with repeats, while FOX sunk to a 1.4 […]

      NETWORK FINALS:  As anticipated, ABC’s NBA FINALS rose to 6.4 after adjustment (0.1 below Monday’s Game 5), and FOX’s US OPEN coverage rose to 0.7.  In addition, the 8:30PM episode of AP BIO lost 0.1 in final numbers, and the rerun THE BIG BANG THEORY gained the same.           […]

  Day 4 OLYMPICS ratings were still down, but made up a little ground compared to past games. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of […]

  As Hollywood becomes more and more dependent on action and animation franchises, the US market becomes increasingly less relevant. OPENINGS:  NEED FOR SPEED (DreamWorks/Disney) made more money in China ($21.2M) on its opening weekend than it did in the US ($17.8M).  Combined with $24.4M from 39 other territories around the world, Need is likely […]