Last night’s Winter Olympic coverage from Sochi on NBC averaged a preliminary 6.4 adult 18-49 rating from 8-11 pm. Events last night included: Women’s Super Combined, Men’s Moguls, and Men’s 1500m Short Track.  If NBC excludes the 8:00 half hour (if it held national commercials until 8:30 pm), the nightly rating will be a 6.6 adult […]

      NETWORK FINALS:  SHARK TANK and DATELINE gained 0.1 in final numbers, while 20/20 lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH continued to dominate regular Friday cable programming, up 0.09 from last week to 1.07, with lead-out THE WHEEL up […]

  NETWORK UPDATE:  We posted a detailed network update yesterday afternoon, but here’s a quick reminder.  (Note:  we know that some of you have requested posting of the more specific afternoon numbers as we did yesterday, but there are issues in trying to do that on a regular basis.  We’re looking into whether it’s something […]

  Post-football Thursdays began for CBS.   DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Due to our upcoming Sundance Film Festival coverage, ratings posts for the remainder of the week are likely to consist largely of charts without text.  In addition, we may not be able to respond promptly to reader Comments requests for extra ratings.  (On the other hand, Sundance reviews!)

The Christmas and New Year’s holidays will cause delays for daily national ratings (live+same day cable and broadcast) for several days. This is how the ratings should roll out the next two weeks. Thursday 12/23 nationals available Monday 12/27 afternoon Friday 12/24 nationals available Tuesday 12/28 morning Saturday 12/25 nationals available Wednesday 12/29 morning Sunday […]

> Maybe ABC should have left “Bitches” in the title. ABC:  GCB (aka Good Christian Bitches, aka Good Christian Belles) had a very unimpressive debut, a 2.2 that was way below Pan Am‘s premiere in the fall.  (In fairness, the DESPERATE HOUSEWIVES lead-in to Pan Am was a lot higher than last night’s rating.)  GCB […]

      Sometimes a win can also be a disappointment. FOX:  AMERICAN IDOL was the highest rated show on the air last night, and gave FOX the nightly win.  But… its 4.4 was a series Wednesday low, down 0.3 from last week at exactly the point in the season where it should be climbing […]