The CBS line-up felt the lack of an NCAA lead-in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

        NETWORK FINALS:  There were no changes from preliminary ratings for Saturday.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:   Note, it appears as though Showtime aired an unannounced premiere of WHO IS AMERICA at midnight with an 0.09 rating.   A&E’s LIVE PD topped Saturday cable, […]

      NETWORK FINALS:  THE BIG BANG THEORY gained 0.2 in final numbers, with the rest of the CBS line-up remaining as-is.  NBC also remained at the morning numbers, but it’s worth noting that in quarter-hour ratings, THE GOOD PLACE fell from 2.8 to 1.9 in the course of its hour, not a sign […]

> Thursday night brought a mother lode of returning serialized dramas to broadcast TV, with both ABC and CW returning to duty.  Let’s start by looking at ABC’s 10PM PRIVATE PRACTICE, airing a fresh episode for the first time since a 2-hour special on November 17. WHERE WE LEFT OFF:  As usual, there was all […]

  AMC:  Although still massive, THE WALKING DEAD has been consistently falling, down another 0.3 this week to 5.7 (plus another 1.0 from the 11PM re-airing).  It’ll be interesting to see how the fall finale scores on Sunday (last year’s had a 5.4, even with the week that preceded it).  TALKING DEAD was also down, […]

      Analysis to follow.       Broadcast Official Nationals Program Ratings Chart   Top 50 Original Cable Telecasts with Demographic Detail Top 150 Original Cable Telecasts To search for a show: type Ctrl-F and type your show title in the search box. Top 150 Original Cable Telecasts: Friday July 2, 2021 P18-49 P2+ Rank […]

          Now where were we…   BROADCAST HIGHLIGHTS:  As we noted in this morning’s post, we’ll be posting broadcast ratings on the basis of finals rather than preliminary morning numbers.  Starting with the Monday ratings (which we should have tomorrow afternoon), we’ll be able to provide comparisons with the previous week.  […]

>FOX, NBC and ABC each edged up one tenth of a rating point from last week’s soft Valentine’s Day levels, but CBS was down another two tenths from last week.  Emblematic of the weak network numbers across the week, two networks were well above a 3.0 rating on this night last year, while none could […]