Lots of reruns. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Viewers didn’t obey the title of the new DON’T. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  Due to our upcoming Sundance Film Festival coverage, ratings posts for the remainder of the week are likely to consist largely of charts without text.  In addition, we may not be able to respond promptly to reader Comments requests for extra ratings.  (On the other hand, Sundance reviews!)

  NETWORK UPDATE:  2 BROKE GIRLS and MIKE & MOLLY each rose 0.1 in final numbers. CABLE HIGHLIGHTS:  Round 2 of the NBA PLAYOFFS was on TNT, and they were the top 2 shows of the night at 1.93/1.80.  VH1’s LOVE & HIP-HOP ATLANTA lost 0.23 to 1.41, and an AFTERPARTY lead-out was at 0.98, […]

  Viewers aren’t excited about gymnastics yet. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

  Preliminary numbers from last night’s season finale have HOMELAND setting a new series record with 2.4M total viewers for its initial airing (an additional 500K tuned in for the re-broadcast later in the evening).  Whatever the qualms have been over this season’s creative direction, its viewership has been very solid. MASTERS OF SEX has […]

> ABC was in a giving mood today, and the swag was full season pick-ups.  ONCE UPON A TIME, of course, has already richly earned its extra episodes with 2 splendid weeks of ratings.  HAPPY ENDINGS probably cemented its claim last night, when it shot up half a ratings point from the last time it […]

  A drop for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]