DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

        NETWORK FINALS:  LAST MAN STANDING lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On USA, Season 3 of THE SINNER premiered at 0.19, down 0.12 from the Season 2 premiere.  BRIARPATCH launched at 0.09.  TNT’s NBA doubleheader was at 0.96 […]

      NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 1.0 in final numbers, and FOX’s game adjusted to 0.4.           Broadcast Official Nationals Program Ratings Chart       CABLE HIGHLIGHTS:  A typical fall cable Saturday, dominated by sports and late-night animation. ESPN had 3 games in the Top […]

        NETWORK FINALS:  The PENN & TELLER: FOOL US rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 1.02 (Lakers vs. Milwaukee)/0.57 (New Orleans vs. Miami).  Discovery’s GOLD RUSH was at 0.60/0.43/0.32 compared to last week’s […]

          NETWORK FINALS:  THE BIG BANG THEORY steered away from a series low with a 0.2 bump in final numbers.  In addition, GREY’S ANATOMY and MASTERCHEF JR gained 0.1, while THE CATCH lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Thursday […]

          NETWORK FINALS:  There were significant adjustments (to the next tenth) for MACGYVER, WWE SMACKDOWN and the 8:30PM rerun of MR MAYOR.        Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  CNN’s ANDERSON COOPER 360 was the top-rated cable show of the day at 0.82/1.19/4.9M, with MSNBD’s […]

NETWORK UPDATE:  THE MYSTERIES OF LAURA lost 0.1 in final numbers to 2.0.  With quarter-hour info, the spread between the end of AMERICA’S GOT TALENT (which gained 0.1 in adjusted numbers) and LAURA also got starker:  a 1.1 gap between the 2.9 NBC had at 9:45PM and the 1.8 still watching LAURA at 10:30PM.  Of […]

  Basketball scrambled INSTINCT’s premiere. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]