NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.2 on NBC, which was 0.3 below the last CBS final rating for a Thursday game.  Elsewhere, GREY’S ANATOMY gained 0.1 for its midseason finale.  That’s only 0.3 below where GREY’S was at this point last year, while HOW TO GET AWAY WITH MURDER […]

NBC averaged a 6.6 18-49 rating from 8-11 pm last night, well ahead of the same night in Turin 2006 (5.6) and Vancouver 2010 (5.5).  Events last night included: Men’s Halfpipe, Pairs’ Short Program, and Women’s Ski Jumping. Through Tuesday, Sochi is averaging a 6.9 adult 18-49 rating for the Olympics to date, now comfortably ahead […]

  Night 2 of the REPUBLICAN NATIONAL CONVENTION was at a preliminary 0.3/0.2/0.3, consistent with both Monday’s results and last week’s Democratic Convention Tuesday (and of course sharply down from 2016, as all the Convention ratings have been for both parties).  See Mitch Metcalf’s Convention ratings analysis post this afternoon for more detail. DEMOGRAPHIC DETAIL: For […]

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques shouldn’t be taken as full reviews, but rather as a guide to the general style and content of the […]

FOX’s coverage of the Major League Baseball All-Star Game is averaging a 2.9 preliminary rating with Adults 18-49.  Remember, that fast nationals do not correctly measure live sports programming.  After the west coast is properly counted in the official nationals, FOX could be looking at a 3.2 or 3.3 rating for the game.  I guess that would […]

  A largely steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart.  […]

>Five days into the November sweep, FOX is still in the lead but its percent increases over 2010 are coming back down to Earth, as expected, as the impact of Thursday and Friday’s Games 6 and 7 recedes.  Last night was a down night for FOX (2.3 for Terra Nova and House versus a 4.1 […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for the rerun of SHARK TANK.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Saturday cable at 0.33/0.33.  The network’s continuing NFL DRAFT coverage was at 0.32, and NFL Network’s […]