If the Detroit Tigers wake up from their offensive slumber (three runs in three games so far) and manage to beat the Giants tonight, a Game 5 becomes necessary.  That game is currently scheduled for Monday night in Detroit, but the National Weather Service is forecasting rain and fairly high winds at that time.  Rain […]

  On Wednesday night, NBC aired a special episode of THE VOICE in the 8-10PM slot, thus giving CHICAGO FIRE a lead-in more than double the one it usually gets from SVU.  Not surprisingly, that perked Fire up more than half a ratings point to its highest number to date, a 2.2 that was a […]

  A soft return for THE GREAT AMERICAN BAKING SHOW. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  The networks aren’t enjoying the holiday week. NBC:  THE VOICE followed its worst Monday of the season with its worst Tuesday (other than an Oct 2 clip show), down 0.6 to a 3.3 that had CBS right on its heels.  GO ON held even at 2.2, winning the 9PM sitcom battle (although the race […]

  Wrestling easily took the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

As expected, football adjustments in Boston and Houston lowered ABC’s and CBS’s numbers for the night, which are reflected below.  Also, GOSSIP GIRL, which was already at a season high, climbed even higher to a genuinely good (for CW) 0.6, which may bode well for its 2-hour series finale next week.   Some of the seemingly […]

  The NFL PLAYOFFS, naturally, were dominant. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  ABC’s game shows should probably have stuck with reruns against the Olympics. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]