> The season premiere episode of MAD MEN wasn’t screened at PaleyFest tonight.   Although the show airs a week from Sunday and virtually every other PaleyFest honoree screened an upcoming episode of its series, series creator/showrunner/Keeper Of All Mysteries Matthew Weiner wasn’t about to let the premiere out of his grasp.  In fact, he’d obviously […]

> Last night, of course, was not intended to be the end of LUCK.  The enormously high-profile show, created by David Milch and with production supervised by pilot director Michael Mann, and fearuring a cast headed by Dustin Hoffman and Nick Nolte, had already been renewed for a second season, with one of those instant […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

> A lot can happen between the creation of a TV pilot in the spring and the production of episodes for the regular season: a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover) give plenty of notes, helpful and otherwise, and critics begin to […]

> VEEP:  Sundays 10PM on HBO – Potential DVR Alert   Although of course it made all the sense in the world to precede tonight’s premiere of its new political comedy VEEP with the trailer for its upcoming political comedy-drama, Aaron Sorkin’s The Newsroom, in some ways HBO might have considered thinking twice.  Both Sorkin […]

  #OscarRatingsSoMeh DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart.   ABC: Despite […]

  On a night when nothing even came close to ESPN’s coverage of Game 4 of the Boston/Miami NBA PLAYOFFS with its lofty 4.9 rating, there was still plenty to see elsewhere on cable.   HBO:  GAME OF THRONES had a royal finale with a 2.2 rating among 18-49s, its highest rating ever (and of […]

Other than So You Think You Can Dance on FOX, reality on the other networks completely tanked last night.  Both Duets and Dogs in the City continued their miserable runs at around a 1 rating and part one of two-night Justin Bieber music special pulled a sub-1 rating. FOX won the night with a 2.4 preliminary […]