Cable didn’t prove the cure for David E. Kelley’s recent ratings ills.  The debut of MONDAY MORNINGS only managed an anemic 1.34M viewers last night, about 40% of what the premiere for FX’s The Americans scored last week.  TNT didn’t even release 18-49 numbers, which should tell you all you need to know about […]

Here are the weekend sports ratings for Saturday and Sunday September 10-11, 2016.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, September 12-13, […]

What does football mean to the broadcast networks?  For NBC and CBS, NFL coverage (along with other sports, mostly an occasional college football game) accounts for about 20-30% of the entire primetime rating for the network. For CBS, its 2.63 adult 18-49 rating for the season to date falls all the way down to a […]

  NBC is having an abysmal season, and here’s the thing:  it’s actually worse than it looks.  How is that even possible? you ask.  Right now, Mitch Metcalf’s estimate is that by the end of the season, NBC’s primetime average will be 2.07, putting it ahead of only ABC and its 1.86.  But he also […]

American Idol has gone seriously out of tune. FOX:  How to describe the depths of last night’s 2.7 rating for AMERICAN IDOL?  It was the lowest rated regular episode of the series ever, including its first season, when it ran as a summer series.  It was more than a full point below Tuesday’s results show […]

  Believe it or not, now that it’s far too late and the closing notice has all but been posted, SMASH aired its best episode of the season last night–not remotely what some of us hoped the show would be at the start, not a masterpiece by any stretch of the imagination or anything to […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  A mixed night for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]