DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  AMERICAN NINJA WARRIOR returned diminished. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  BROADCAST FINALS ABC:  It was season finale night, and the line-up fared as follows:  THE GOLDBERGS at 0.39 (down 0.03 from last week and down 0.19 from last season), THE WONDER YEARS at 0.33 (up 0.03 from last week), THE CONNERS at 0.42 (up a tick from last week and down 0.14 from 2021), […]

CBS is going to win this season, but not on the strength of its new series. CBS:  The one area where CBS has been weak this season (although no weaker than anyone else) has been in launching new series, with only Elementary having any particular success.  That didn’t change last night with the “preview” of […]

  BROADCAST FINALS:  ABC’s COLLEGE FOOTBALL game was dominant in primetime at 1.25, while Fox’s MLB game was at 0.55.   Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  COLLEGE FOOTBALL was at the top of Saturday cable as well, with ESPN’s games at 1.03/0.54/0.40, ESPN2’s games at 0.32/0.20/0.13/0.12, and Fox Sports 1’s […]

  The holiday drought of original programming continued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  It wasn’t quite feeding time at the ZOO. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

NBC eked out a narrow victory Tuesday, averaging a 2.3 Adult 18-49 rating in prime time.  America’s Got Talent returned to the air with a 2.7 rating from 8-10 pm, exactly where it was on July 24, the last Tuesday telecast before the Olympics.   This time last summer (Tuesday, August 16, 2011) AGT scored a 2.9 rating. […]