The Friday before Olympics hiatus was a quiet one.. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  FOX’s COLLEGE FOOTBALL game adjusted to 0.9.  Elsewhere, the TROLLS HOLIDAY special gained 0.1 in final numbers, while the GRAMMYS GREATEST STORIES special lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH led Friday cable, down 0.09 to […]

        NETWORK FINALS:  Things got worse for STILL STAR-CROSSED in final numbers, which dropped it 0.1 to an awful-even-for-summer 0.3 (more precisely 0.34).  In addition, the rerun of MOM lost 0.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season finale of AMC’s BETTER […]

  NETWORK UPDATE:  FOX’s MAJOR LEAGUE BASEBALL coverage and the rerun of BATTLEBOTS each received an extra 0.1 in final numbers. CABLE HIGHLIGHTS:  Once again, we’re at the mercy of the way some of the cable networks list their theatrical movie premieres, which is why JOHN WICK and SKYFALL are included in the Top 10 below.  […]

                NETWORK FINALS:  All stayed as-is from this morning’s preliminary numbers.     Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The delayed Monday cable numbers offered few surprises.  As usual, VH1 and USA battled at the top of the chart. On VH1, LOVE & HIP-HOP […]

      NETWORK FINALS:  Game 2 of the NBA FINALS adjusted to 6.5, and the pre-game JIMMY KIMMEL LIVE adjusted to 1.0.  In addition, the MISS USA PAGEANT gained 0.1 after adjustment.  Elsewhere, the AMERICAN NINJA WARRIOR rerun and the 9PM MADAM SECRETARY rerun each rose 0.1.         Broadcast Official Nationals […]

        NETWORK FINALS:  The SNL Thanksgiving clip show and ALMOST FAMILY each lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.89 (Lakers vs. New Orleans)/0.57 (Brooklyn vs Boston), preceded by COLLEGE BASKETBALL at 0.37/0.24/0.18.  MTV’s THE […]

  The WORLD SERIES continued strong. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]