THE GOOD DOCTOR returned for the first part of its finale. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  NBC’s curse continues. NBC:  The network really thought it had something with the dating show READY FOR LOVE, promoting it like crazy and clearing Tuesdays of Go On, The New Normal and Smash so it could pair 2-hour episodes with THE VOICE.  But last night’s blah result was a 1.6, and as Mitch Metcalf […]

  So much for the excitement of May Sweeps.  The NFL Draft on ESPN may not have helped, but an alarming number of network shows last night hit season and even all-time series lows. FOX:  Oh, how AMERICAN IDOL‘s fortunes have tumbled.  Last night it hit an all-time low 2.7, down 0.3 from last week […]

  The biggest surprise from CW wasn’t any one of its pilot orders–it was the decision to renew THE CARRIE DIARIES, a show that showed little ratings promise in its first season.  Apparently the explanation is that the series does very well on Hulu, and rates strongly with the younger segment of CW’s female demo.  […]

  ABC has started putting up its Upfront trailers for the network’s new series, so we’re going to chime in with some instant impressions.  As always, remember that a trailer isn’t necessarily a real sign of what a TV series will be (sometimes it’s not even a sign of what the pilot is).  It’s the […]

  Our journey through the fall primetime schedule–and by “our,” I mean former head of NBC Scheduling Mitch Metcalf, former head of NBC Current Programming Ted Frank and myself–takes us to what may be the most competitive night of the new season:  Wednesdays.  (You can find our predictions here for Monday and Tuesday.)   Our […]

  SATURDAY BBCAMERICA:  The ORPHAN BLACK season finale didn’t push it anywhere near the ratings big leagues, but at least it rounded up to a 0.2 in 18-49s, and it skewed fairly young, with that demo making up more than half its 375K total viewers.  The finale was up 50% from the week before, however […]

        NETWORK FINALS:  The rerun of BOB HEARTS ABISHOLA gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TLC was again at the top of cable with its 90 DAY FIANCE franchise at 0.73/0.68/0.55, compared to last week’s 1.03/0.78/0.43.  On Bravo, BELOW […]