A mostly steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Summer TV means the return of BIG BROTHER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  The Olympics pushed American Idol below a milestone. NBC:  See Mitch Metcalf’s Skedball post for details about the ratings track for the WINTER OLYMPICS.  Last night’s preliminary 5.9 was up 0.3 from Wednesday, but below the comparable night at the 2002, 2006 and 2010 games, and only the Opening Ceremony and Tuesday’s telecast are […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday March 1 and Sunday March 2, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population.   NASCAR 4.8 rating FOX 3:15 pm Sunday Phoenix 500 (-9% from 5.3 last year) 1.5 […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday March 22 and Sunday March 23, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population. College Basketball: NCAA Tournament Round of 32 to 16 7.9 rating CBS 2:30 pm Sunday #8-Kentucky […]

It was another night where preliminary ratings won’t necessarily mean very much.  The entire CBS schedule was pushed 18 minutes in most of the country because the PGA CHAMPIONSHIP ran late, and there were NFL preseason preemptions affecting NBC and FOX.  Final ratings tomorrow morning will be more accurate. DEMOGRAPHIC DETAIL: For each broadcast program (or […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday April 19 and Sunday April 20, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population.   NBA: Playoffs 1.9 rating ESPN 12:30 pm Saturday Brooklyn Nets at Toronto Raptors Game 1 […]