Another strong night for THE BACHELORETTE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday February 27 and Sunday February 28, 2016. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for sports ratings from the same calendar weekend last year. NBA Saturday 3.89 rating ABC 8:30 […]

        This summer, TNT is airing an ambitious slate of original programming, including the final season of its signature series The Closer, the launches of spinoff Major Crimes and new procedural Perception, a reboot of Dallas, new seasons of the elaborate Steven Spielberg production Falling Skies as well as Leverage and Rizzoli […]

ABC bundles up for a long, cold summer. ABC:  The Oklahoma City Thunder only had one win in them against the Heat, and while last night’s NBA FINALS Game 5 was the overwhelming winner of the night, beating all 5 competing broadcast networks (including Univision) combined, the sports nexus of the TV universe is about […]

  As was the case last Thursday, NFL PRESEASON coverage is likely to lead to widespread adjustments from the preliminary ratings, so we’ll hold our analysis until finals this afternoon. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience […]

The broadcast networks combined for a lowly 4.53 combined 18-49 rating in prime time from July 2-8, 18% below the 42nd week last year (which also included the 4th of July holiday — on Monday).  This is a significantly bigger fall-off for the broadcasters than they have seen on average this summer to date (-10% […]

The numbers weren’t worth waiting for. NBC:  The only show on network television last night to score over a 2 in the 18-49 demo was AMERICA’S GOT TALENT, airing its pre-Olympics finale and earning a 2.2.  The night began with a CLIOS:  BEST COMMERCIALS special that came in 3d place for its hour with 1.2, […]

So much for an Olympic after-glow.  After 17 nights of near double-digit young adult ratings, NBC averaged a 1.8 Adult 18-49 rating last night.  After significant on-air promotion during the London Olympics, the two-hour premiere of Stars Earn Stripes sputtered to a 1.7 rating from 8-10 pm, while the season premiere of Grimm scored a 2.0 rating.  Stars Earn […]