The Daytona 500 on FOX Sunday crushed the competition, averaging a 10.0 household rating and 22 share from 1:30-4:45 in the 70% of the country with local Nielsen meters (in 56 of the largest TV markets).  Last year, the race aired on Monday in prime time due to weather problems on Sunday, earning only a […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As was the case the previous week, the Fri-Sun holiday period is going to be light on non-sports original cable programming.  ESPN’s coverage of the COTTON […]

        NETWORK FINALS:  The BLACK-ISH and HELL’S KITCHEN reruns lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The Kamala Harris announcement put cable news at the top on Tuesday, with Fox News’s HANNITY at 0.44/0.69/4.6M, CNN’s SITUATION ROOM at 0.32/0.45/2M, and […]

  A middling result for VOLCANO LIVE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  The night’s season finales didn’t overperform. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  Game 3 of the NBA FINALS adjusted to 6.4.  In addition, AMERICAN NINJA WARRIOR gained 0.1 in final numbers.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Two networks tied for Wednesday cable bragging rights in the 18-49 demo.  Bravo’s REAL HOUSEWIVES OF […]

  The Upfronts are officially here, more troubled than ever thanks to the ever-declining ratings at the broadcast networks.  (This Variety article does a good job of laying out the ways in which business considerations are altering what shows are put on the air.)  NBC is in the best position of the broadcasters, thanks to […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last […]