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Deadline has some early Saturday and weekend numbers, the highlight of which is that REAL STEEL is claiming a 40% Saturday bump, which would lead it to a $29M weekend, somewhat higher than expected. Since Steel is a family movie, a big increase for matinees is possible, but we’ll see if it bears out when final numbers are released.
THE IDES OF MARCH is estimating a 25% Saturday increase, on its way to a slightly underwhelming $10.5M.
Holdovers all look the same as they did yesterday, with 50/50 holding well and the rest less so.
Stay with SHOWBUZZDAILY for updated boxoffice numbers and analysis.
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About the Author
Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."
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