Fridays aren’t going to be very interesting this fall.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
ABC: INHUMANS arrived with a 2-hour premiere at 0.9, the same rating as last fall’s season premiere of DR KEN–but at a much higher pricetag. 20/20 was down 0.1 from last fall’s premiere to 0.6.
CBS: On a premiere-to-premiere basis, MACGYVER was down an ugly 0.9 to 0.8, although that was steady with the show’s April season finale. HAWAII 5-0 was down 0.4 from last fall to 1.0 (down 0.1 from its May finale), and BLUE BLOODS lost 0.2 to 1.1 (up 0.2 from the season finale).
FOX: HELL’S KITCHEN returned at 0.8, down 0.3 from the 2016 season premiere. The renewal of THE EXORCIST was one of the surprises of Upfront season, and the explanation is no clearer after a 0.5 season premiere, down 50% from last year’s premiere and even down 0.1 from its season finale.
NBC: After 0.5 for a rerun of the LAW & ORDER TRUE CRIME pilot, DATELINE was at 0.9, down 0.1 from 2016’s Friday premiere.
CW: Reruns of MASTERS OF ILLUSION, all at 0.2.
SATURDAY NIGHT LIVE returns tonight with host Ryan Gosling and musical guest Jay-Z. Sunday brings a slew of premieres, including CBS’s WISDOM OF THE CROWD, FOX’s GHOSTED and ABC’s 10 DAYS IN THE VALLEY, but the biggest event may be on HBO, where CURB YOUR ENTHUSIASM returns after a 6-year hiatus.
PREVIOUS FRIDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS FRIDAY CABLE & BROADCAST NATIONALS
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