The NFL PLAYOFFS dominated.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: After AMERICA’S FUNNIEST HOME VIDEOS held at 0.6, a rerun of CELEBRITY WHEEL OF FORTUNE was at 0.6. WHO WANTS TO BE A MILLIONAIRE stayed at 0.5, and THE ROOKIE dropped 0.1 to 0.4.
CBS: With the benefit of the afternoon NFL game, 60 MINUTES jumped to a preliminary 1.9. NCIS: LA gained 0.1 to 0.7, and NCIS: NEW ORLEANS was steady at 0.5.
NBC: After a rerun of the MR. MAYOR pilot in the NFL pregame slot at 1.5, the preliminary 6.2 for the NFL PLAYOFFS game was up 2.4 from last week’s final regular season game.
FOX: Reruns at 0.2-0.4.
CW: The first CRITICS CHOICE SUPER AWARDS rounded down to zero.
ESPN will have the most eyeballs tonight with the CFP CHAMPIONSHIP GAME.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). Also live events such as sporting events and major specials are usually undercounted because the fast nationals measure what was on in primetime in the Pacific Time Zone (mostly what aired after the live event ended on the West Coast). Accurate program ratings will be available Tuesday morning with the broadcast finals.
PREVIOUS SUNDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS SUNDAY CABLE & BROADCAST NATIONALS
NEWS & LATE NIGHT BROADCAST RATINGS
###
About the Author
