November 27, 2017



The 2nd MISS UNIVERSE of 2017 continued the pageant’s downward trend.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fast Demo 2017 Nov 26.SUN

FOX:  The MISS UNIVERSE pageant aired for the 2nd time in 2017 (the last one was in January) and fell 0.4 to a new low 1.1.

CBS:  The schedule was pushed about 15 minutes by a national NFL overrun, so all numbers are subject to adjustment when finals are issued.  For now, 60 MINUTES is at 1.5, WISDOM OF THE CROWD is at 0.9, NCIS: LA is at 0.8, and there are no preliminary ratings for MADAM SECRETARY.

ABC:  After a rerun AMERICA’S FUNNIEST HOME VIDEOS at 0.9, a new episode was at 1.2, up 0.2 from the last new hour.  SHARK TANK also aired new and rerun episodes at 1.0/0.8, the new hour up 0.1 from 2 weeks ago.

NBC:  The preliminary 5.1 for SUNDAY NIGHT FOOTBALL was down 1.1.1 from last week (a Cowboys game). 

Tonight, CW begins one of its periodic DC superhero crossovers, this time cramming all 4 sets of heroes into 2 2-hour nights.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fast Track 2017 Nov 26.SUN

CABLE RATINGS: Saturday & Sunday cable ratings will be posted Wednesday morning, later than normal due to the Thanksgiving holiday weekend.




About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.