Hardly anyone was interested in network TV on the Sunday of holiday weekend.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
FOX: The highest rated show of the night by far was the NASCAR COCA-COLA 600 race, which was down 0.1 from last year’s preliminary number to 1.4. (Last year’s race adjusted up 0.1 in final numbers.)
CBS: The series finale of BATTLE CREEK stayed at 0.6, following 3 hours of reruns. About the best that could be said was that it was up 0.2 from the MADAM SECRETARY rerun that preceded it.
NBC: After a 2-hour DATELINE rerun at 0.7, AD: THE BIBLE CONTINUES fell 0.1 to 0.7, and AMERICAN ODYSSEY remained at last week’s series low 0.4.
ABC: A night of reruns at 0.5-0.6.
NBC introduces its summer Mondays tonight with AMERICAN NINJA WARRIOR and the new THE ISLAND, and ABC has THE BACHELORETTE after another hour of 500 QUESTIONS. Otherwise, it’s a night of reruns. On cable, History premieres its 10-hour miniseries TEXAS RISING, and Lifetime airs GRACE OF MONACO, which was produced for a theatrical run but never quite got there.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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