Some arrivals were more promising than others.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: WHO WANTS TO BE A MILLIONAIRE slipped 0.1 to 0.8. The season premiere of HOLEY MOLEY was at 0.8, down 0.2 from the 2019 premiere. The season premiere of TO TELL THE TRUTH was at 0.7, down 0.1 from last year’s premiere (on a Sunday in June).
CBS: Original episodes of MAN WITH A PLAN (0.6) and BROKE (0.5) were down 0.1. The reruns around them were at 0.6/0.6/0.4.
NBC: After a solid 0.8 for the CELEBRITY ESCAPE ROOM special, the annual RED NOSE DAY SPECIAL was steady with last year’s 0.4.
FOX: CELEBRITY WATCH PARTY lost 0.1 to 0.3, and the premiere of LABOR OF LOVE was low at 0.2.
CW: The season premiere of BURDEN OF TRUTH was steady with last year’s premiere (on a Sunday) at 0.1, and up by about 25% in total viewers. IN THE DARK held at 0.1.
Tonight’s only new shows are WWE SMACKDOWN and MASTERS OF ILLUSION.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
PREVIOUS THURSDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS THURSDAY CABLE & BROADCAST NATIONALS
NEWS & LATE NIGHT BROADCAST RATINGS
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