Articles

October 23, 2015
 

SHOWBUZZDAILY THURSDAY NETWORK SCORECARD – 10.22.2015

 

THE VAMPIRE DIARIES continued leaking blood.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2015 Oct THU.22

ABC:  A GREY’S ANATOMY hour that was emotionally fraught even by Shonda Rhimes standards rose 0.1 from last week to 2.4, and SCANDAL also gained 0.1 to 2.5, while HOW TO GET AWAY WITH MURDER stayed at 2.0.

NBC:  HEROES REBORN (1.1) and THE BLACKLIST (1.4) held at last week’s numbers, while THE PLAYER went up by 0.1 to 0.8.

CW:  THE VAMPIRE DIARIES has truly lost its mojo, down 0.1 to a 0.5 that made it unimpressive even by CW standards.  THE ORIGINALS also dropped 0.1 to 0.4.

FOX:  BONES was up 0.1 to 1.2, and SLEEPY HOLLOW remained at 0.8.

CBS:  The preliminary THURSDAY NIGHT FOOTBALL rating was 3.7, up 0.2 from last week’s early number.

The network schedules are stable tonight.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily 3way 2015 Oct THU.22

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.

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About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.