December 19, 2014



TV is beginning its holiday hibernation.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2014 THU 18 Dec

CBS:  The line-up was preempted in Jacksonville for the THURSDAY NIGHT FOOTBALL simulcast, so the current numbers may change this afternoon.  For the moment, a rerun BIG BANG THEORY (2.3) meant the rest of the night was on the low end, including 2.3 for MOM (down 0.3) and 1.9 for 2 1/2 MEN (down 0.4).  THE MCCARTHYS and ELEMENTARY are steady right now at 1.6 and 1.4.

NBC:  THE BIGGEST LOSER fell 0.2 to tie its low 0.9, and the PEOPLE MAGAZINE AWARDS stirred no interest at 0.8.

ABC:  THE TASTE stayed at 0.8, followed by 0.6 for a HOW TO GET AWAY WITH MURDER  rerun.

CW:  This year’s IHEARTRADIO JINGLE BELL music special gained 0.1 from last year’s to 0.6, followed by 0.4 for a WHOSE LINE IS IT ANYWAY rerun.

FOX:  BONES reruns at 0.8/0.8, but the Nashville affiliate aired the football game, so that might change.

THE AMAZING RACE is the only regular series tonight with a fresh episode, and CBS follows it with its A HOME FOR THE HOLIDAYS special.  NBC has CAUGHT ON CAMERA.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily Comp 3way 2014 THU 18 Dec

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this night.

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.