NETWORK UPDATE: NY MED gained 0.1 in final numbers, while GANG RELATED dropped by the same amount.
THURSDAY CABLE: Viewers didn’t seem to like what they saw in FX’s MARRIED or YOU’RE THE WORST last week, as their ratings went down more than 30% to 0.41 and 0.29. USA’s newcomers fared better, although a bit topsy-turvy, since this week it was RUSH (up almost a tenth to 0.48) over SATISFACTION (down a few ticks to 0.44). None of these shows, however, are looking particularly healthy. Both of Syfy’s dramas were down a bit, with DEFIANCE at 0.49 and DOMINION at 0.42. History’s PAWN shows were all up, PAWN STARS at 1.0/0.9 and PAWNOGRAPHY at 0.7/0.7. The 15-minute segments of LOITER SQUAD (Adult Swim) were steady at 0.7/0.5.
Black Box went out in one.
In addition to the traditional adult 18-49 ratings grids below (for last night, the same night last year and same night last week), please take a look at our new chart further down the page with even more ratings detail for each program last night, including other important demographic segments and total audience size.
ABC: Both hours of the BLACK BOX season finale were at 0.7, up 0.1 from last week’s hour but below Rookie Blue‘s level at 9PM. NY MED was steady at 0.9.
CBS: BIG BROTHER was down 0.1 to 2.1 (although last week it gained 0.1 in final numbers). At 1.8, the night’s BIG BANG THEORY rerun was almost as high.
NBC: Status quo, as HOLLYWOOD GAME NIGHT, WELCOME TO SWEDEN, WORKING THE ENGELS, and LAST COMIC STANDING all stayed at 1.1/0.8/0.6/1.1.
FOX: HELL’S KITCHEN was steady at 1.7, but GANG RELATED lost 0.1 to 0.8.
CW: Reruns at a sad 0.1/0.1.
Tonight features what has turned out to be the last Friday episode of CROSSBONES, which NBC has relegated to Saturday for its last 2 hours.
DEMOGRAPHIC DETAIL
The chart above looks at nightly numbers beyond the fundamental adult 18-49 rating. For each program, we have listed the three key demographic ratings for advertisers (from youngest to oldest): adults 18-34, adults 18-49, and adults 25-54. While the vast majority of commercial time is sold on the basis of 18-49 delivery, 18-34 and 25-54 are important for particular categories such as fast food and pharmaceuticals, respectively. Continuing across the page, the demographic share section provides a snapshot of each program’s skew across major segments (women 18-49 vs men 18-49 vs adults 50+). A perfectly balanced audience (equally male and female, equally younger and older) has the same share level in each group, while a difference of 2 or more share points is usually significant. The final column lists the broadcast measure of viewership: the number of total viewers for each program (ages 2 or more), expressed in thousands of people.
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