August 13, 2015



MR. ROBINSON didn’t flunk out.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2015 WED.12 Aug

NBC:  The night’s AMERICA’S GOT TALENT clip show was up 0.1 to 1.6.  Following that, both episodes of MR. ROBINSON were at 1.0, down 0.2 from the premiere episode last week and steady with the 2d episode, which all in all wasn’t a terrible result.  (The show has only one more week left to make an impression, though.)  LAST COMIC STANDING fell 0.3 to 1.2.

CBS:  BIG BROTHER and EXTANT were both down 0.1, respectively to 2.1 and 0.7, with a 0.6 CRIMINAL MINDS rerun rounding out the night.

ABC:  A night of reruns (including CELEBRITY WIFE SWAP), topped by 1.0s for MODERN FAMILY and BLACK-ISH.

FOX:  MASTERCHEF lost 0.1 to 1.4, and HOME FREE remained at 0.8.

CW:  AMERICA’S NEXT TOP MODEL gained 0.1 to 0.5, and A WICKED OFFER stayed at 0.3.

Tonight’s cable line-up includes season finales for USA’s COMPLICATIONS, IFC’s MARON and Sundance’s RECTIFY.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily Comp 3way 2015 WED.12 Aug

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.


About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.