Note: ABC numbers below inflated by local broadcast pre-emptions in Philadelphia on WPVI and Washington DC on WJLA for NFL MONDAY NIGHT FOOTBALL (which also aired nationally on ESPN). DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews […]

  ABC’s Friday line-up is far from a fairy tale. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK FINALS:  Sorry for today’s technical difficulties.  We don’t yet have final network charts, but these are the changes from morning numbers:  AMERICAN IDOL and the season finale of THE GOOD DOCTOR each gained 0.1, while GOOD GIRLS lost the same.           Broadcast Official Nationals Program Ratings Chart […]

World Cup 2014 has arrived, and ESPN has to be very encouraged with the audience for the opening match (host country Brazil versus Croatia).  Yesterday the match averaged 4,040,000 total viewers (any age) and a 1.72 adult 18-49 rating.  This is well above the opening match in 2010 from South Africa at 9:25 am ET […]

Thanks to football, Sunday nights in the fall can be very misleading.  NBC will walk away with the night between September and December with an astounding 6.5 rating each Sunday in prime time during the NFL season.  For 18 weeks, this is the highest-rated night on any network. Further, the Sunday prime time ratings for […]

  NETWORK UPDATE:  The only changes from morning numbers were 0.1 drops for the reruns of CHICAGO FIRE and IZOMBIE. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND gained a robust 0.22 from last week to take Tuesday cable with 1.00.  (It was clearly hurt last week by competition […]

NBC comes up with a Wednesday night formula that works:  air against no competition. NBC:  With reruns on three other networks and a weak reality show on the fourth, NBC went to town on Wednesday night, with season highs galore.  WHITNEY (which has been adjusted creatively a great deal from last season, but to little […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 2.9, down 1.4 from last week’s game.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NBA beat the NFL on cable, as TNT’s basketball doubleheader was at 0.74/0.62, while NFL Network’s portion of THURSDAY NIGHT FOOTBALL was […]