In the absence of a primetime NFL game, a huge Thanksgiving win for THE MASKED SINGER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands […]

        NETWORK FINALS:  RUDOLPH THE RED-NOSED REINDEER, THE FLASH and THIS IS US gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, steady with last week’s 0.82, and lead-out DAMNATION was up 0.05 to 0.23.  On History, […]

Ratings for the Top 25 original cable telecasts Friday:

  A generally up night compared to Memorial Day. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  48 HOURS, 20/20 and the MAKING IT and DATELINE reruns lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  A&E’s LIVE PD led Saturday cable, down 0.05 to 0.66, with the preceding clip show down 0.06 to 0.28.  Adult Swim’s […]

    NETWORK UPDATE:  SUPER BOWL 50 adjusted to 37.7 in final numbers, a gigantic number but not the equal of last year’s 39.1.  LATE SHOW WITH STEPHEN COLBERT ended up at 7.7 for a show that began at 10:54PM ET and ended at 12:02AM.  That compared to last year’s 8.4 for the post-Super Bowl […]

Coming next week: AUDIENCE MAP returns with a look at Late Night programs. In addition to the detailed view of the 30 different gender-age segments, the Map is expanding to include critically important viewers breaks such as viewer income and education level.  Another first for ShowBuzzDaily. Stay tuned. ###

        NETWORK FINALS:  The 9PM ALMOST FAMILY lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NAACP IMAGE AWARDS were at 0.20 on BET, 0.07 on VH1, 0.06 on Comedy Central, 0.03/106K on MTV, 0.02/162K on TV Land, 0.02/51K on CMT, […]