> WARNING:  Scaaaarrrry Spoilers Within You have to give AMERICAN HORROR STORY the credit of its crazy, crazy convictions.  Ryan Murphy and his gang of producers followed through on where the last few episodes appeared to be going, and the result will be a second season presumably very different from its first. It didn’t take […]

Here are the full week sports ratings for Monday February 24 through Sunday March 1, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart for the same […]

  Reboots rule. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  The […]

        NETWORK FINALS:  GREY’S ANATOMY gained 0.1 in final numbers, while the rerun BIG BANG THEORY lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA doubleheader led Thursday cable at 0.73/0.62.  ESPN’s PRO BOWL SKILLS CHAMPIONSHIP special was at 0.53, after a […]

Promo Watch begins and so far ABC’s 666 Park Avenue and Nashville stand out so far (thanks to a solid assist from the NBA). With the arrival of summer, it is time for the broadcast networks to get busy rolling out their marketing campaigns for their new fall shows.  While each network employs a variety […]

>The Voice results show at 9 pm lifted NBC to a weak first-place tie with ABC for the night, mainly because CBS took the night off with a slate of drama repeats.  The Voice edged Dancing with the Stars in the battle of results show, but the increased viewing for NBC at 9 pm did […]

  ABC has had no success at all in the Thursday 8PM slot for years, which is doubly frustrating now that 9PM and 10PM are humming along beautifully with the Grey’s Anatomy/Scandal duo.  The network is trying something familiar and yet new next season:  the spin-off ONCE UPON A TIME IN WONDERLAND, which in theory […]

  COLLEGE FOOTBALL had the lead. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]