Over the weekend football continued to dominate the afternoon sports daypart.  On Saturday, college football filled the air, but only one game broke out: Stanford upsetting Oregon in prime time on ABC.  The other big upset (Kansas State at Baylor) aired opposite it on ESPN, but the game never really got off the ground since […]

The AUDIENCE MAP series returns with a look at fall 2015.  ABC’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each […]

>NBC is really turning on the heat to launch Grimm in its tough Friday night time period next week.  Over the last week, NBC has given 170 promo seconds to Grimm in our sampled shows, including a robust 55 seconds in the hour of programming sampled last night.  This is a serious commitment to a show […]

  THE VOICE is looking awfully tired. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Viewers didn’t obey the title of the new DON’T. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

> Maybe everyone went to see The Hunger Games last night. FOX:  With lower than usual competition on all the other networks, TOUCH debuted with its first regular episode to a 3.3 that wasn’t as good as it looked.  This was probably the last time the show won’t face new episodes from any of The […]

  NETWORK UPDATE:  NCIS and THE FLASH each gained 0.1 in final ratings, and SUPERNATURAL lost 0.1. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): TLC’s 19 KIDS AND COUNTING topped Tuesday cable at 1.22, with a lead-in COUNTDOWN show at 0.63 and lead-out […]

  Hockey. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. NBC:  […]