Linear ratings largely continued to strengthen. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  Again, adjustments were plentiful due to local news coverage.  On ABC, the drops were 0.3 for AMERICA’S FUNNIEST HOME VIDEOS, 0.2 for CELEBRITY FAMILY FEUD, 0.3 for PRESS YOUR LUCK and 0.3 for MATCH GAME.  On CBS, 60 MINUTES dropped 0.1 and the INDIANA JONES movie was down 0.2.  […]

        NETWORK FINALS:  The MACGYVER rerun gained 0.1 in final numbers.  BEING REUBEN remained at twin zeros.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NBA PLAYOFFS kept their hold on cable, with ESPN’s Lakers vs. Houston game at 1.58, and TNT’s Milwaukee vs. Miami […]

  NETWORK UPDATE:  We had PETER PAN LIVE this morning at 2.3, but other sites seemed to have the number at 2.4.  So depending on your starting point, it either gained 0.1 or stayed where it was, but in any case its 2.4 is nothing for NBC to feel good about–nor is its steady drop […]

  The midseason part of the broadcast network schedule kicks off in a few hours, and we’ve spent the past few days taking a look at ABC, CBS and NBC.  Today it’s the turn of the most critical patient in the quartet. FOX Fall Primetime 18-49 Average (through December 28):  1.58, down 17.8% from Fall […]

  NETWORK UPDATE:  The premiere of AMERICAN ODYSSEY lost 0.1 in final ratings, bringing it to an even more unpromising 1.1.  60 MINUTES gained 0.1. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): The launch of the final episodes of AMC’s MAD MEN put […]

  Fridays are in desperate need of fall season new blood. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

The Thanksgiving holiday weekend will cause delays for daily national ratings (live+same day cable and broadcast) for several days.  This is how the ratings should roll out the next week or so. (All times Pacific.) Wednesday November 27 nationals available Monday December 2 by 2 pm Thursday November 28 nationals available Tuesday December 3 by 8 am Friday November 29 […]