NOTE:  all comparisons are to 2 weeks ago, since there was no original regular programming on the night after Thanksgiving. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total […]

        NETWORK FINALS:  As expected, adjustments were extreme due to the local preemptions for news coverage.  ABC’s LAST DANCE fell 0.2/0.3 in final numbers, CBS was down 0.2/0.2/0.2, NBC’s airing of DESPICABLE ME dropped 0.2 and the network added a news special at 0.2 in the 10PM hour, and FOX’s reruns were […]

        NETWORK FINALS:  The 10PM hour of NEW YEAR’S ROCKIN EVE rose 0.1 in final numbers, as did A TOAST TO 2016.  In late night, ABC ended up at 6.5 in the 11:30PM-1AM slot, then 2.5 for the final segment, while NBC was at 2.8 and FOX was at 1.7.     […]

        NETWORK FINALS:  The GRAMMY AWARDS held the time-zone adjusted 7.8 from late yesterday, and the RED CARPET LIVE pre-show ended up at 2.1 after adjustment.  In addition, AMERICA’S FUNNIEST HOME VIDEOS and DATELINE lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  AMC’s THE […]

        NETWORK FINALS:  FOX’s MLB BASEBALL game gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s UFC coverage led Saturday cable at 0.35/0.15, and an afternoon WNBA game was at 0.13.  Adult Swim’s line-up performed as follows:  DRAGON BALL at 0.07/211K […]

        NETWORK FINALS:  THE VOICE gained 0.1 in final numbers, but the JANE THE VIRGIN season finale lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA PLAYOFFS game led Monday cable at 2.05, while NBC Sports Net’s NHL PLAYOFFS game was at […]

  Reminder:  the return of preseason NFL football means that over the next several weeks, games will be aired on many local stations, which will lead to more afternoon adjustments for the networks than usual. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and […]

  COLLEGE FOOTBALL seized the chance to take a Sunday before the NFL arrives. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]