AFTERNOON UPDATE:  As expected, adjusted numbers leveled much of the day’s playing field.  HART OF DIXIE and BEAUTY & THE BEAST reverted to last week’s 0.4/0.3 ratings, while at CBS, HOW I MET YOUR MOTHER ended up down 0.1 from last week at 3.0, and 2 BROKE GIRLS dropped 0.1 to 2.5.  MOM was […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

      NETWORK FINALS:  SHARK TANK and DATELINE gained 0.1 in final numbers, while 20/20 lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH continued to dominate regular Friday cable programming, up 0.09 from last week to 1.07, with lead-out THE WHEEL up […]

An early look at the partial-week program rankings for broadcast and cable.

  CBS had been riding high on the back of some special events like the NCAA Tournament and the How I Met Your Mother finale, but last week it crashed to earth, falling three-quarters of a ratings point from the previous week and into 2d place.  That left all the broadcast networks looking fairly dismal.  […]

>Friday viewing patterns are pretty much locked in.  A brief review of the broadcast networks follow for the record.  TBS coverage of two exciting one-run Game 5’s in the National League will be reported when available.  CBS won the third Friday night of the season with a 1.6 Adult 18-49 rating.  A Gifted Man has […]

Monday preliminary broadcast ratings (adult 18-49 ratings for last night, the same night last year and same night last week).  ABC’s Bachelor in Paradise is inflated by two major-market local pre-emptions (on WABC New York and WXYZ Detroit for game 1 of the Monday Night Football doubleheader carried nationally on ESPN from 7-10 pm).  The reality show will proabably […]

        NETWORK FINALS:  The SUPERSTORE rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA doubleheader was at 0.73/0.61.  On MTV, JERSEY SHORE returned at 0.51, BUSCH FAMILY BREWED was at 0.20/0.13, and RIDICULOUSNESS was up 0.04 to 0.12.  Fox […]