American Idol has gone seriously out of tune. FOX:  How to describe the depths of last night’s 2.7 rating for AMERICAN IDOL?  It was the lowest rated regular episode of the series ever, including its first season, when it ran as a summer series.  It was more than a full point below Tuesday’s results show […]

  Another Sunday overwhelmed by football. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  The Republicans may or may not win the next presidential election, but they’re certainly winning TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

        NETWORK FINALS:  AMERICA’S GOT TALENT and BEAT SHAZAM gained 0.1 in final numbers, while MAKING IT lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, up 0.07 to 0.77, with MIZ & MRS down a tick to […]

        NETWORK FINALS:  There were no changes from the preliminary Wednesdday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader topped Wednesday cable at 0.51/0.42.  Cable news was led by Fox News’s TUCKER CARLSON TONIGHT at 039/0.50/3.9M, with MSNBC’s RACHEL MADDOW SHOW at […]

> See A Word About Busted Pilots Had it managed to become a full-fledged series, PARTNERS might have been a decent fit with ABC’s other female-oriented crime shows like Castle and Body of Proof, but based on the pilot, its only points of distinctiveness were probably too gimmicky and contrived to work.   The title […]

  NETWORK UPDATE:  BIG BROTHER gained 0.1 and BEAUTY AND THE BEAST as well as the MOM rerun lost the same in final numbers.  CABLE HIGHLIGHTS:  With no NFL game this Thursday, MTV’s TEEN MOM took the night, steady at 1.00, while a lead-out special was at 0.46, and ONE BAD CHOICE, which aired at 11:30PM, […]

  It’s rare for a 10PM drama to win the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]