NETWORK FINALS:  THE OSCARS adjusted to 6.8, a historic low and down 25% from 2017.  On FOX, the scheduled Billy Graham memorial special appears to have been preempted in most of the country by the overrun of a NASCAR race.         Broadcast Official Nationals Program Ratings Chart   […]

        NETWORK FINALS:  ABC’s NBA game gained 0.1 in final numbers, while NBC’s NHL game lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE BASKETBALL day was dominated by North Carolina vs. Duke at 1.08, and then included games at 0.37/0.35/0.32/0.26.  A&E’s […]

        NETWORK UPDATE:  There were no changes from the preliminary Friday network ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH was at 0.71/0.38, compared to last week’s 0.71/0.40.  A&E’s LIVE PD gained 0.04 to 0.57.  ESPN’s NBA doubleheader was at 0.40/0.40.  On […]

    DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart.   ABC:  The […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  It’s going to be a long spring. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  SWAT, SUPERSTORE, the 8:30PM AP BIO, and SCANDAL all lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  FX’s ATLANTA returned strong at 0.44, not far below its 2016 series premiere at 0.53/0.48, and a tick above the Season […]

  The ShondaLand crossover was a glass half-empty, half-full situation. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]