LITTLE BIG SHOTS is officially network TV’s new big thing. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A clip show led a low night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The rollout of pre-premiere week arrivals continued. CBS:  The fall premiere of SURVIVOR was a heavy 0.6 below last September’s debut, 2.6 compared to 3.2.  However, on the glass half-full side, it was 0.2 above the show’s 2.4 spring premiere.  The BIG BROTHER season finale was fairly steady at 2.4, down just 0.1 from last year. NBC:  The […]

  The CW sesaon was slow out of the gate. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

      NETWORK FINALS:  The AMERICAN IDOL finale lost its share of bragging rights, as THE BIG BANG THEORY bumped up 0.1 in final numbers to be the sole highest-rated show of the night.  THE ODD COUPLE lost 0.1, which meant that it ended up below 50% of its lead-in’s rating.  In addition, for […]

February sweeps comes to an end. NBC:  The Peacock may have had a sweeps of historically awful proportions (as has been widely reported, this is the first time ever that a major English-language network has lost to Univision during a sweeps month–and it wasn’t close), but there was a tiny bit of good news last […]

Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Saturday was very slow on cable, with the highest 18-49 rating a 0.37 for BELLA AND THE BULLDOG on Nickelodeon.  Spike’s AUCTION HUNGERS was at 0.31.  LOG CABIN LIVING (HGTV) was at 0.29/0.27, down more than […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]