FOX’s X Factor problem is becoming a crisis. FOX:  THE X FACTOR fell another 0.3 from last week’s lackluster premiere to a series-low 1.9–and that’s before the regular season competition has even shown up.  It’s down a horrific 1.6 from the parallel night last season.  From 9-10PM, reruns of the DADS and BROOKLYN NINE-NINE […]

Not a lot of support for scripted programming. ABC:  The Alphabet took the night, winning each hour with its unscripted trio of SHARK TANK (2.0, the highest rated show of the night), PRIMETIME (1.6) and 20/20 (1.4). CBS:  Some of last week’s bump from the elimination of Made In Jersey dissipated, and after a 0.8 […]

Monday fast national ratings:

NETWORK UPDATE:  Note that THINK IT UP ran without commercials, and therefore did not receive a final Nielsen ratings on any of its networks.  There were no adjustments from the early numbers. CABLE HIGHLIGHTS:  Lifetime’s BRING IT took the night, down 0.03 to 0.54, and with lead-out ATLANTA PLASTIC also down 0.03 to 0.37.  On […]

People aren’t all that interested in renting an apartment from the devil. ABC:  666 PARK AVENUE won the battle of scripted hours at 10PM (both way behind NFL Football, of course), but it lost a third of its lead-in and had the barest of victories, 2.2 vs 2.1–natural post-premiere attrition suggest it’ll fall behind quickly.  […]

  The STATE OF AFFAIRS is grave. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

No good news for anyone last night. ABC:  It was never clear why ABC renewed BODY OF PROOF, which had marginal ratings last season (reportedly foreign sales played a part, as the network’s in-house studio produces the show), but last night’s season premiere certainly didn’t justify the decision.  Despite very little competition on the other […]

>CBS moved into first place Wednesday night with a 3.2 rating from 8-11 pm.  Survivor and Criminal Minds matched season lows, while CSI managed a very respectable rating at 10 pm.  However, it was enough to win the night, as viewers’ attention turns to Christmas and other holiday preparation and TV usage begins a rapid […]