Summer Mondays returned from last week’s holiday break. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for BLACK-ISH.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND aired a regular episode at 0.56, up 0.27 from last week’s special, and THE FOOD THAT BUILT AMERICA was at […]

  The arrival of THE WALKING DEAD didn’t change much on the broadcast networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

Here are the full week sports ratings for Monday March 29 through Sunday April 4, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison we are setting aside this […]

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques shouldn’t be taken as full TV pilot reviews, but rather as a guide to the general style and content […]

  NETWORK UPDATE:  THE FLASH and THE VOICE had 0.1 bumps for their season finales, as did the first hour of HELL’S KITCHEN, but IZOMBIE lost 0.1. CABLE HIGHLIGHTS:  Sports crowded the top of Tuesday cable, with ESPN’s NBA PLAYOFFS Golden State/Houston game at 2.89, and the NBA DRAFT LOTTERY at 1.47, as well as NBC Sports […]

>Oprah Winfrey broke a cardinal rule of the Nielsen ratings game by appealing directly to Nielsen sample members to watch her struggling network.  As reported in the New York Times and elsewhere, Oprah tweeted Sunday night “Every 1 who can please turn to OWN especially if u have a Neilsen box” as she wrote about […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). NOTE: The NFL Kickoff Game on NBC should go up from a […]