Note that although NBC aired a national PRESEASON NFL game last night, other local stations aired competing local games, so there may be an unusual number of adjustments this afternoon. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews […]

Network Programmer conversation today:  “OK, Niagara Falls on a high wire worked–next time, let’s do someone walking on his hands across the Grand Canyon.” “Hopping across the Sahara Desert!”  “Swimming across the Atlantic Ocean–one hand tied behind his back.”  “Book it for Sweeps!” ABC:  MEGASTUNTS was a big hit for ABC last night, its 2.5 […]

    NETWORK UPDATE:  MIKE & MOLLY gained 0.1 in final numbers. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s Golden State vs. Chicago NBA game took the Wednesday cable crown with 0.84; the late Atlanta vs. Portland game was at 0.50.  Otherwise, it was A&E’s night, as the two-episode premieres of […]

  FOX’s cancellation of THE X FACTOR means that it starts next fall knowing that it has 3 hours of primetime to fill.  The network isn’t going to want much more than that on its plate–for marketing reasons, if nothing else–which today proved to be good news for some of its bubble shows.  Both BROOKLYN […]

              Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Election coverage took up more than half of the Tuesday cable Top 50 chart, and perhaps the only surprise, considering how the evening went, was that CNN and not Fox News took the lead, with the 11PM ET […]

  More truncated seasons.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  […]

  Fridays aren’t going to be very interesting this fall. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  SUPERGIRL wasn’t quite as fast as a speeding bullet this time around. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]