THE MASKED SINGER took a hit from the CMA AWARDS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

>The CW station in Miami, WSFL, will carry the Miami-New York Jets Monday Night Football game locally in primetime tonight.  So the fast nationals for Gossip Girl and Hart of Dixie will be inflated Tuesday morning.  We will have to wait until later in the day to get a clear read on the two dramas in […]

  BROADCAST FINALS ABC:  A run of the Marvel/Disney movie SHANG-CHI & THE LEGEND OF THE 10 RINGS was at 0.28. CBS:  Reruns at 0.28/0.26/0.18/0.16. NBC:  Reruns at 0.21/0.24/0.16. FOX:  Reruns at 0.16/0.13. CW:  After a rerun at 0.04, 100 DAYS TO INDY was up 0.03 to 0.05. TELEMUNDO:  TOP CHEF VIP slipped 0.03 to […]

  A new CELEBRITY FAMILY FEUD didn’t lift the rest of ABC’s line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  With HBO, AMC, TNT, USA, Lifetime, A&E and virtually every other cable network that airs scripted Sunday programming on seasonal hiatus, this Sunday belonged to Showtime. HOMELAND rose to yet another all-time high in total viewership for its 10PM airing, with 2.4M people watching (the 18-49 number stayed even at 1.0).  While the numbers […]

        NETWORK FINALS:  The DEMOCRATIC CANDIDATES DEBATE adjusted to 2.1 in finals, the same as Night 2 of NBC’s June debate.  FOX’s MLB BASEBALL game adjusted to 0.4.  Elsewhere, BIG BROTHER gained 0.1 in final numbers, while THE OUTPOST and the FBI rerun lost the same.          Broadcast Official […]

> America gives a warm “Welcome Back” to ABC’s Wednesday line-up. ABC:  With new episodes airing for the first time in a month, the network’s shows (admittedly airing against lots of repeats and low-level specials on the other networks) took every half-hour of the night.  Everything was up from its last new episode in early […]

Completely updated with official national ratings. Thursday premiere night is down 23% collectively for the broadcast networks (10.5 Adult 18-49 rating last night versus 13.7 last fall on premiere Thursday).  CBS is most on track, winning the night and just two tenths of a rating point behind both last year and our estimate for the […]